Konnekt India - Logo Design and Branding

The Konnekt India branding project aimed to capture the brand essence of connecting people on the dance floor. As a graphic designer, I focused on creating a unique logo and visual identity that resonates with the brand's mission as a homegrown label for alternative music culture. Through extensive experimentation with font typography and various expressions of 'Connection', I crafted a distinctive and meaningful logo. The final deliverables, including the logo and branding elements, reflect the brand's commitment to fostering a sense of unity and belonging within the alternative music community.